This is an example of portfolio details

The objective of this project was to conduct an extensive market research study to understand consumer preferences, analyze competitor strategies, and identify potential opportunities for business growth in the [specific industry — e.g., furniture, FMCG, or retail] sector.

The study aimed to gather quantitative and qualitative insights through field surveys, telephonic interviews, and secondary data collection. The ultimate goal was to assist the client in optimizing their marketing efforts, refining product offerings, and improving their overall brand positioning.

The project directly influenced the client’s marketing and sales strategies, helping them expand reach by over 20% in the following quarter.

The research findings guided the launch of a new product variant, aligned with consumer demand trends.